Overcoming Ageism in Everyday Life

Julia Child was 51 when she started filming her show for PBS; if you watch any cooking show today, you can credit her for that. Judi Dench received her first Oscar nomination at age 63 and won one at age 64; her popularity and fame then took off. Frank McCourt only began writing at the age 65; his book “Angela’s Ashes” won the Pulitzer Prize when he was 67. Similarly, Laura Ingalls Wilder published her first novel at 65; her “Little House” books have sold over 60 million copies and inspired the Emmy-winning television show. Peter Mark Roget left his medical practice at age 73 for his passion, words. He created the first thesaurus, and his name remains on the widely used version today. And Grandma Moses began painting at 78; her work regularly sells for over one million dollars.

Great accomplishments can occur later in life, but too often ageism gets in the way. Ageism is discrimination. Like racism or sexism, ageism relies on negative stereotypes and expected behaviors. Although ageism can refer to prejudice based on any age (children, teenagers), it most often impacts seniors. This bias can take many various forms, from assumptions about older adults’ abilities to exclusion from social activities and opportunities.

Ageism does more than just hurt feelings. For individuals, age discrimination can actually reduce their lifespans. For example, healthcare options such as life-sustaining treatments may be withheld. Or older adults are put at increased risk when public health campaigns, like sexually transmitted disease awareness, ignore this population. Ageism also takes a toll on a person’s mental wellbeing. The World Health Organizations estimates 6 million cases of depression worldwide are caused by ageism. Financially, ageism leads to costlier insurance, less earning potential, and more targeting by frauds.

Ageism also hurts society. Businesses with more people over age 50 tend to have higher productivity and innovation, but 78% of senior job seekers have reported discrimination. AARP estimated $850 billion in unrealized gains in gross domestic product for 2020 because of involuntary retirement, underemployment, and unemployment among older workers. Ageism may also lead to higher costs in government health and housing spending, since it is associated with poorer physical and mental health. And, ageism can reinforce social divisions and inequalities, with younger generations losing hard-fought knowledge and wisdom.

So, what can we do to combat everyday ageism? Overcoming ageism requires intentional actions and a commitment to fostering respect and inclusion for all ages. Here are some effective strategies.

Know and call out ageism. To change perceptions and break down stereotypes, it’s important to recognize and call out ageism. Challenge terminology like “set in their ways” or “fresh faces.” Counter the assumption that seniors can’t learn technology. Promote the contributions of older adults. Debunk myths about aging in general.

Promote connections. Intergenerational activities encourage understanding and mutual respect between different age groups. Find ways to break down barriers and build empathy. Create opportunities for older adults to mentor and skill-share with younger people. Find community joy together.

Advocate for inclusion. Policy changes can address structural ageism and promote equal opportunities for all ages. Include seniors in decision-making processes. Support age-inclusive workplace practices, such as flexible working hours. Lobby for age-friendly community planning, such as accessible public spaces and events. Demand diverse and empowering portrayals on the stage and screen.

Support seniors. Active engagement in social, physical, and intellectual activities helps older adults maintain their health and well-being. Showcase seniors’ ongoing contributions to society. Encourage older adults’ participation in clubs, volunteering, and community events. Look to AARP and other similar organizations for resources and programs to help.

Ageist Stereotypes Hurt Older Adults

Our Marble Falls seniors can be denied opportunities to socialize, to learn new skills and to be intellectually and/or physically challenged due to ageist stereotypes that can sometimes be present. When seniors are exposed to ageism, depression and anxiety can often set in, leading to feelings of isolation and despair. Ageism can also prevent seniors from participating in activities that allow them to stay physically fit and active.

Combating Ageism In Our Community

Marble Falls and the surrounding area offer several programs that help to combat ageism. The Marble Falls Senior Activity Center is located at 618 Avenue L in Marble Falls. This center offers seniors fellowship and recreation, seated exercise classes , crafts, games and potluck lunches every Friday. The Senior Activity Center can be contacted by phone at (830)265-6555 or by email at marbleallsseniorcenter@gmail.com. Older Adult Rural Services (OARS) is a program serving Blanco, Burnet and Llano counties. OARS provides necessities and services to assist seniors in maintaining their independence and quality of life. OARS cane contacted by phone at (830)693-0700.

What training do you provide caregivers to ensure that their communications and actions are respectful of their clients? Our caregivers are provided extensive training through Right At Home University. Right At Home University offers a wide range of courses to our caregivers. “Maintaining Your Client’s Dignity” and “Re-envisioning the Aging Process” are just two of the courses that can ensure our caregivers interact with their clients in a respectful manner that empowers our seniors to live their best lives.

Change Begins With Each Of Us

Ageism is a significant issue, but it’s one that we can combat through education, advocacy, and action. Change begins with each of us. Because, ultimately, as the saying goes, “Ageism is prejudice against our future selves.”